Mind Body Story

The A.R.T. of Creating Wellbeing

We grow the agency and capacity of mission-driven leaders and teams to create wellbeing in life, work and culture.

The foundation we need the most, especially amidst change, uncertainty and complexity, is exactly the one we don’t have.

Today, wellbeing can’t be a nice to have. An afterthought.

It is the very foundation from which who we are, what we create and how we are together arises.

We aim to foreground and strengthen this very foundation

because how we create it is what it becomes

how we work

  • I thought taking time and investing in my wellbeing was a luxury - one a Black woman in a high demanding job didn't have the option of exercising. My well-being was not something I thought I could be open and transparent about at work; it would make me appear as if I couldn't handle the pressure of a demanding CEO position. b*free really helped me with a combination of empathy, evidence, science and personal experience. b*free provided concrete tools and a useful framework and lens that helped me shift and eventually re-write my narrative.

    —Nationally Recognized Expert | Non-Profit CEO

  • Crushed it! This team! My gosh, you give, and give and give and make it all so much better! Thank you for your guidance, leadership and thoughtfulness. You care and it shows and the team and I felt it! U made it special. Thank you.

    —Chris McCarthy | CEO | Paramount

  • b*free has the felicitous combination of IQ and EQ seen in the best coaches and guides. Grounded in Eastern and Western traditions, art and science, the team integrates influence and practices across a wide spectrum. They meet clients where they’re at in a deeply authentic way. Their liberatory frame transforms pressure, complexity and challenge into adaptive skills and capacity needed right now.

    —Kathryn Flynn | Senior Partner Learning & Development | New Profit

  • Nita, Shayan and the b*free team were amazing to work with in curating a space for us to grow as healthier, more holistic leaders. They listened to the lived experiences of our colleagues, integrate wellbeing practices and information that would resonate with them, and provided a roadmap to use these tools in their day-to-day. All of this and so much more showcased the incredible care that went into creating this opportunity for our team.

    —Alonzo Cee | Sesame Workshop| Manager DEI

  • The team at b*free is uniquely gifted at unlocking the deepest layers of personal transformation, along with the boldness, compassion and analytical thinking needed to thrive in business. I have watched them facilitate many groups of donors and activists, and witnessed the way they help everyone discover, and lead with, their most authentic selves. b*free and Nita’s coaching helped me through complex management challenges, brought me to tears of laughter, while pushing me to reimagine work and leadership culture. b*free helped me become a more expansive thinker, creative fundraiser, and evolved leader.

    —Rena Greifinger | Managing Partner | Maverick Collective

  • Nita is a deeply gifted coach with a rare combination of empathy, somatic awareness and generative presence. A keen eye for "seeing the whole system" makes her coaching powerful in the moment and resonant far into the future. From well-being & self-development to unlocking creative potential & elevating leadership across difference, years after, I continue to have deep insights and "aha's" from our work.

    —Alex Johnston | Founding Partner | Building Impact

We start with…

growing our awareness of what wellbeing is, where it can and can’t be seen and felt. We explore where we’ve given it up, how we can recapture it and reclaim our agency, energy and aliveness. We learn how wellbeing shapes & is shaped by how we’re being, not just doing, how we connect, build team trust, communicate, feel, lead, adapt & navigate conflict, uncertainty, complexity in life, work and culture. 

how we work

We are…

a seasoned team of transdisciplinary facilitators, coaches and advisors with experience spanning cultures, countries, identities, disciplines, industries and sectors. Our fresh, soulful, approach is grounded in care, weaving together insights & practice from: neuroscience, embodied arts, trauma healing, psychology, complexity & systems theory, adaptive leadership, cross-cultural wisdom and lived experience. 

who we are

We work with…

client-partners who are cross-sector and cross-industry purpose-driven leaders and teams from local, global and national nonprofits to paradigm-shifting philanthropies to purpose & values-driven companies including B-corps. 

client partners

At the heart and root of b*free is love.